MSK Tech Solutions
Driving daily adherence to digital physical therapy exercises and therapeutic programs.
White Label Musculoskeletal (MSK) Coaching
Certified coaching on ergonomic daily habits, movement consistency, and non-clinical mobility challenges – delivered under your brand by YourCoach Health. Built for MSK tech solutions, employer health plans, and physical therapy brands that want a human behavior-change layer behind their product.
- 4,000+ coaches across all 50 states |
- 16 specialty programs |
-
2-4 WKcontract to live
Specialty Programs
What this program is
Behavior change, not physical therapy
A white-labeled coaching program focused on physical movement behavior. Certified coaches help members improve physical engagement through evidence-informed behavior change – not clinical physical therapy. The program addresses the daily habits and environmental factors that drive poor posture and inactivity, and supports members in building durable routines.
COACHING FOCUS AREAS
- Ergonomic daily habits
- Movement consistency
- Exercise adherence
- Pain tracking routines
- Posture awareness
- Warm-up/Cool-down habits
Who it serves
B2B partners, three lanes
Built for B2B partners who want to add MSK coaching under their own brand:
Employer Health Plans
Introducing preventive lifestyle habits to reduce costly orthopedic and worker claims.
Physical Therapy Clinics
Keeping patients engaged and motivated with movement protocols between clinical appointments.
Members are typically adults with non-clinical musculoskeletal challenges – difficulty staying consistent with physical therapy homework, setting up ergonomic workspaces, or maintaining a daily stretching routine. Members needing clinical evaluation are routed back to the partner's clinical pathway.
How to deploy
Four steps, 2 - 4 weeks
01
Select
Choose one or more of
16
specialties.
02
Configure
Full white-label
or co-brand. Set
per program.
03
Integrate
API, or Epic/Redox for
health
systems.
04
Go Live
2-4 weeks from contract
to first
session.
YourCoach handles coach matching, credentialing, session delivery, supervision, and outcomes measurement end to end. Your team does not operate the coaching function.
Ready to scope pricing and process?
Program detail lives here. Pricing, proof, and onboarding live on our B2B site.
Questions we hear most.
What do you mean when you talk about 'REAL' coaching?
When we say "REAL" coaching, we mean a human-led program built entirely on science-backed, evidence-based behavior change. Unlike rigid automated checklists or chatbots, our programs deliver a high-touch, empathetic relationship with a dedicated, certified health coach who leverages behavior-driven lifestyle modification techniques and validated methods - such as motivational interviewing, appreciative inquiry, and the transtheoretical model of change - to guide clients through their unique challenges. By providing personalized accountability and support, coaches serve as a trusted partner who empowers individuals to achieve measurable, sustainable results.
What is white label health coaching?
A B2B model where a telehealth platform, health system, or DTC brand offers certified human coaching to its members under its own brand. YourCoach manages all coaching infrastructure.
How is this different from EAP?
EAPs route to licensed therapists for clinical needs. YourCoach covers sub-clinical behavior change, lifestyle, and chronic condition coaching - reducing therapist demand.
What does 'all variable cost' mean?
Partners pay per active coachee - not a fixed monthly license. Cost scales with actual utilization.
How long to go live?
2-4 weeks from contract signing. Epic/Redox integrations: 8-16 weeks depending on health system IT timelines.
What does it cost?
YourCoach uses a variable, consumption-based model - partners pay per active coachee, not a fixed monthly license. Contact founders@yourcoach.health for a quote.
Can we use our own branding?
Yes. Programs run fully under partner brand (white-label) or as 'powered by YourCoach' co-brand. Partner's choice at signing; adjustable per program.
What outcomes data do you provide?
Validated instruments (GAD-7, RAQ-8, PHQ-9, BRS, CD-RISC, MSS) at intake and follow-up. Program-level outcome reports provided to partners. Benchmark: n=150 retrospective - GAD-7 down 17.9%, MSS 98.4.